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Colleges and Universities Offering Bachelor of Arts in Fashion Marketing(Honours) in Malaysia
Course Name:
Bachelor of Arts in Fashion Marketing(Honours)()
Major Subject:
Course Category:
Degree Courses
Institutions Offering Bachelor of Arts in Fashion Marketing(Honours)
First City University College
, Petaling Jaya
Course entry requirements:
(i) STPM – Minimum 2Cs and a Pass in English and Art (Pendidikan Seni) in SPM
(ii) UEC – Minimum 5Bs
(iii) GCE A-LEVEL – Minimum 2Cs
(iv) FOUNDATION/MATRICULATION – Pass with minimum CGPA 2.0
(v) DIPLOMA – Pass with minimum CGPA 2.0
Other equivalent qualifications which are recognized by the Malaysian Qualifications Agency
AND
(vi) Pass Portfolio interview
Course duration: 3 years
Intake: February 2022, June 2022, September 2022
Course content:
(i) Year 1
-Fashion Communication
-Design and Illustration
-Fashion Through Time
-Desktop Publishing
-Communication Writing Skills
-Visual Communication
-Fashion Marketing and Branding
-Fashion Consumer Behavior
-Computer Aided Design
-Communication Presentation Skills
(ii) Year 2
-Fashion Marketing
-Contemporary Design Influence
-Textile Studies
-Globalisation and E-Marketing
Elective (select ONE):
• Principles of Financial Accounting
• Basic Pattern Construction
-Fashion Coordination and Branding
-Research Methodology
-Visual Merchandising
-Fashion Photography
-Elective (select ONE):
• Principles of Economic
• Intermediate Pattern Construction
-Industrial Training
(iii) Year 3
-Final Major Project 1
-Research Methodology
-Retail Marketing and Management
-Merchandising and Buying
-Final Major Project 2
-Independent Study Dissertation
-Portfolio Development
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