Colleges and Universities Offering Certificate in Digital Marketing in Zimbabwe

Institutions Offering Certificate in Digital Marketing

Blended Education College of Southern Africa, Bulawayo
Modules:

Introducing Digital Marketing & Technology

Application & Benefits of Digital Marketing
Digital Marketing Communication
Online Marketplace Analysis
Online Competition, Suppliers & Channel Structures
The Digital Macro-environment

Using the PESTLE Analysis Model
Technological Forces
Economic & Socio-cultural Forces
Political, Environment & Legal Forces
Digital Marketing Strategy Development

Digital Marketing Strategy as a Channel Management Strategy
How to Structure a Digital Marketing Strategy?
Strategy Formulation for Digital Marketing
Implementation: Digital Case Study
Digital Media & the Marketing Mix

Using the Internet to Vary the Marketing Mix Part 1: (Product)
Using the Internet to Vary the Marketing Mix Part 2: (Price & Place)
Using the Internet to Vary the Marketing Mix Part 3: (Promotion)
Using the Internet to Vary the Marketing Mix Part 4: (People, Process, Physical Evidence, Partnerships)
Catholic University of Zimbabwe, Harare
Short Course in Digital Marketing

Course entry requirements: A minimum of 5 O’ level passes including English Language.

February and August intakes for full-time day, full-time evening and block release study.
Zimbabwe Distance Education College, Harare
Certificate in Digital Marketing and analytics
Speciss College, Bulawayo