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Colleges and Universities Offering The Marketing Environment and Competitive Arena in South Africa
Course Name:
The Marketing Environment and Competitive Arena()
Major Subject:
Course Category:
Certificate Courses
Institutions Offering The Marketing Environment and Competitive Arena
IMM Graduate School
, Johannesburg
Course duration: 1 week
Course content:
-The micro- and market- environment
-The macro-environment (pestle)
-Types of competitors and the competitive arena
-Analysing key competitors
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