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Colleges and Universities Offering Master of Business Administration in Marketing and Sales in Ivory Coast
Course Name:
Master of Business Administration in Marketing and Sales()
Major Subject:
Course Category:
Masters Courses
Institutions Offering Master of Business Administration in Marketing and Sales
Graduate School of Management
, Abidjan
MBA Marketing and sales
Graduates from the Masters in Marketing & sales programme are expected to take up middle as well as senior level management positions in the following areas:
-Marketing, Sales
-International Marketing
-Media Planning
-Brands Management
-Product Management
-Distribution
-Customer Service
-Export Management
-Press Officer
-Promotion Management
-General Business
-Business Development
Course outline for MBA Marketing and sales:
Semester 1
MATH525:
Quantitative Techniques for Managers
ACCT536:
Management Accounting
MKTG574:
Global Marketing Strategy
BSAD522:
Operations Management
MGNT515:
Leadership, Change Management and People Performance
Semester 2
BSAD553:
Corporate Governance and Ethics in the Global Envt.
MGNT561:
Contemporary Strategic Management & Planning
ACCT567:
Management of Financial Resources & Decision Making
ECON542:
Managerial Economics
BSAD590:
Research Methods for Business & Management
Semester 3
MKTG628:
Digital Marketing
MKTG646:
Integrated Marketing Communications
MKTG638:
International Marketing
MKTG657:
Sales and Sales Force Management
MKTG665:
Relationship Marketing
Semester 4
BSAD694:
Thesis Seminars
BSAD699:
Thesis Defense
BSAD698:
Final Manuscript
BSAD684:
Leadership and Innovation Seminars
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