Colleges and Universities Offering Sales Management Course in South Africa

Institutions Offering Sales Management Course

•  Digital School of Marketing DSM, Ferndale  
  Modules:
  
  Module 1 – The Role of Sales and Marketing
  -Communications strategies with sales and marketing teams
  -Sales management
  -Aligning strategies of sales and marketing
  -Sales in new digital environment
  -Customer relationship management
  -Adapting sales to the business environment
  
  Module 2 – Marketing Communication Concepts
  -Marketing communications concepts
  -Marketing communications channels
  -Lateral thinking in marketing
  -High and low thinking marketing strategies
  
  Module 3 – Sales Funnels
  -Understanding the businesses sales funnel
  -Awareness in sales through sales funnelling
  -Purchase phase in sales
  -Retention in sales
  -Advocacy in sales
  -Multi-Channel marketing
  
  
  Module 4 – Personal Selling
  -Understanding personal selling
  -Misconceptions about Personal Selling
  -B2B vs B2C Selling
  -Personal selling techniques
  -Time management in sales
  
  
  Module 5 – Selling Processes
  -Selling processes of an organisation
  -Prospecting a new client through sales
  -Getting client buy in
  -Customer relationships building
  -Customer retention
  -Negotiation tactics
  
  
  Module 6 – Sales Forecasting, Budgeting, and Pricing Strategies
  --Sales forecastingSales forecasting techniques
  -Pricing strategies in sales
  -Sales Budgeting
  -Sales quotas
  
  
  Module 7 – Sales Planning and Requirements
  -Sales team structure
  -Centralisation and de-centralisation in sales
  -Departmentalising sales teams
  -Key account management
  -Recruitment and selection in sales teams
  
  
  Module 8 – Sales Training and Development
  -Sales team training
  -Sales training processes
  -Coordinating sales team training
  
  
  Module 9 – Role of Technology in Sales
  -Introduction to information and technology
  -Sales management and IT
  -CRM systems in sales
  -CRM’s and Customer support
  -CRM implementation in organisations
  
  
  Module 10 – Leadership in Sales
  -Management and leadership
  -Motivational strategies in sales teams
  -Compensation Plan in sales management
  
  
  Module 11
  – Customer Service in Sales
  -Sales team evaluation
  -Sales volume analysis
  -Marketing cost analysis
  
  
  Module 12 – Supervise a technical project team
  -Project management and supervision practices
  -Project team during the project initiating phase
  -Project planning
  -Project execution
  -Project monitoring and controlling phase
  
  

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