Colleges and Universities Offering Bachelor of Commerce in Marketing in Tanzania

Institutions Offering Bachelor of Commerce in Marketing

•  Jomo Kenyatta University of Agriculture and Technology JKUAT Arusha Centre, Arusha  
  Course Structure
  
  YEAR I
  
  Semester I
  HRD 2101 - Communication Skills
  HBC 2101 - Introduction to Accounting I
  HBC 2102 - Introduction to Business
  HBC 2103 - Mathematics for Business
  HBC 2104 - Introduction to Micro-economics
  HBC 2105 - Principles of Management
  HBC 2106 - Foundation of Computer Systems
  HBC 2112 - Principles of Marketing
  SZL 2111 - HIV/AIDS
  
  Semester II
  HRD 2102 - Development Studies and Ethics
  HBC 2107 - Introduction to Accounting II
  HBC 2108 - Organisational Theory & Development (new unit)
  HBC 2109 - Insurance and Risk Management
  HBC 2110 - Introduction to Business Statistics
  HBC 2111 - Introduction to Macro- economics
  HBC 2204 - Human Resource Management
  HBC 2206 - Business Law
  HBC 2202 - Introduction to Financial Management
  
  YEAR II
  Semester I
  HBC 2201 - Intermediate Accounting 1
  HBC 2203 - Cost Accounting
  HBC 2205 - Intermediate microeconomic theory
  HBC 2207 - Principles of Auditing
  HBC 2209 - Organisational Behaviour
  HBC 2210 - Operations Research I
  HBC 2211 - Introduction to Taxation
  HBC 2212 - Computer Applications for Business
  HBC 2303 - Strategic Management
  
  Semester II
  HBC 2208 - Intermediate accounting II
  HBC 2213 - Intermediate macroeconomics
  HRD 2401 - Entrepreneurship Skills
  HBC 2301 - Money and Banking (new unit)
  HBC 2302 - Behavioural Science
  HBC 2305 - International Business Management
  HBC 2306 - Company Law
  HSC 2408 - Technology and Innovation
  HBC 2401 - Management Accounting
  HCB 2307 - Industrial attachment (8 weeks)
  
  YEAR III
  Semester I
  HBC 2304 - Research Methodology
  HCB 2404 - Project Management
  HBC 2403 - Management Research Project (proposal)
  Plus six (6) specialization units
  
  Semester II
  HBC 2402 - Production and Operation Management (new)
  HBC 2405 - Procurement & Logistic Management (new)
  HBC 2403 - Management Research Project (final report)
  Plus six (6) specialization units
  
  CORE COURSE SPECIALIZATION UNITS
  
  Semester I
  HBM 2301 - Consumer behaviour
  HBM 2302 - Sales Management
  HBM 2304 - Marketing Logistics (new)
  HBM 2303 - Marketing Management
  HBM 2305 - Marketing Research
  HBM 2306 - Industrial Marketing
  
  Semester II
  HBM 2401 - Strategic Marketing
  HBM 2402 - Marketing Communication Strategy
  HBM 2403 - Advertising
  HBM 2404 - Service Marketing
  HBM 2405 - Strategic Brand Management
  HBM 2406 - Global Marketing
  
  Duration: 3 years
  
  i) Be a holder of Ordinary Level Certificate with at least three credits(C and above) or five passes (D) in relevant subjects including English and Mathematics and Advanced Level Certificate with at least two principals in Accounting, Economics, Mathematics, Commerce, Geography, History with a minimum of 2.5 grade points for Bachelor of Commerce whereby A=5, B=4, C=3, D=2, E=1, S=0.5, F=0
  
  ii. Be a holder of Ordinary Level Certificate with at least three credits(C and above) or five passes (D) in relevant subjects including English and Mathematics and Advanced Level Certificate with at least two principals in Mathematics and Physics/ Economics/ Geography with a minimum of 2.5 grade points for Bachelor of Business Information Technology. OR
  
  iii. Be a holder of Ordinary Level Certificate with at least three credits or five passes in relevant subjects including English and Mathematics and a relevant accredited Diploma of not less than distinction or credit
  
  
  
•  University of Dar es Salaam, Dar es Salaam  
  Course Entry Requirements:
  Direct Entry: Two or more principal level passes in all Commercial, Science and Arts combinations except Religious Studies. In addition, one must have at least a Subsidiary pass in Mathematics at ACSEE or a grade of ‘C’ or better at CSEE. Preferential consideration will be accorded to applicants with passes in commercial based subjects in the event of a tie Equivalent Entry: (a) Ordinary Diploma of not less than Upper Second class standing, approved by the UDSM Senate. The grade in Statistics, Mathematics or Quantitative Methods in the Diploma should be ‘C’ or better or at least a ‘C’ in Mathematics at CSEE. (b) No classification is required for Advanced Diploma. The grade in Statistics, Quantitative Methods or Business Mathematics in the Advanced Diploma should be ‘C’ or better or a grade of ‘C’ or better in Mathematics at CSEE.
  
  Course Duration: 3 years

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